Mutual Aid

Branding / Full-Campaign
Mutual Aid

How we added more visibility and value to Mutual Aid

Client: MSC Mutual Aid
Our Role: Corporate Identity Development - Full Launching Campaign
Tags: Print, Stationery, Photography, Corporate Identity, Video, Advertising

Challenge:

Mutual Aid has been in existence for 125 years and is ranked among the Top leading 10 companies in Mauritius, but the association is a quiet achiever not well known to the general public.

SOLUTION

Development & Conceptualisation

A bolder and modern rebranding

The agency refreshed the brand with a bolder and more modern identity that rightly represents its strength and status. In addition, the agency added glitz and glamour to its 125th anniversary celebration by planning & organising a red carpet event at Hilton and designing an elegant souvenir magazine and valuable giveaways.

VIDEO

Development & Conceptualisation

Mutual Aid Reveal Logo

Mutual Aid Corporate Film

BILLBOARD

Development & Conceptualisation