How we accentuate Accenture’s attractiveness among the young
Accenture is a leading recruiter always looking for youth talents, particularly females to close the gender gap at work.
To raise awareness of Accenture’s various training programmes, we developed multichannel campaigns – including TV, radio, print – with a particular emphasis on digital, video posts and
PR to engage with the target audience. The different campaigns succeeded to attract an overwhelming number of applications.